"Right-wing evangelical groups accuse gay people of having an agenda to promote homosexuality… What would it look like if this ridiculous idea were true? GT approached advertising agencies and asked them to work up some campaigns that would sell ‘Homosexuality’ as an unbearably appealing choice and recruit to the cause. This is what they made for us. Read what the ad creators said about the thinking behind their work in the November issue of GT."
– GT Magazine, November 2008
As friends of the GT team, we got involved in this months Homo Promo feature, below is our execution (Interview here).
– "Anything she can do..."
See all the contributors ads on the Facebook page, or read the magazine and hear the different thought processes behind each concept.
Hey guys just saw an article on the CR blog about this.. looks awesome.
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I love the tongue in cheek nature of it.
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xxx
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ReplyDeleteit's not reducing women to anything, it's just playing with the idea of this one sexual aspect
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The fact that this ad has brought up a healthy debate means that it is a success. I like it. What is more impressive is that you guys were shortlisted amongst some of the most successful companies in london. congratulations.
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